Back in December, I wrote about a creative agency's white paper, "Actively Different: Fitness vs. Outdoor Messaging". In that short post, I mentioned that the agency's interesting observation was this:The outdoor-oriented person asks, "What could I do today?" The fitness-oriented person asks, "What should I do today?"
Ever since, I've been thinking about this observation and wondering how one might expand on it. As a backpacking triathlete, a skiing cyclist, a swimmer turned camper, I've often found that my endurance sports training plans interfere with my more directionless wandering about in the woods. Training plans have a framework; each short-term goal is part of a bigger picture. Woodland wandering more often seems like simple fun.
What makes the outdoorsy different from and similar to the athletic?
Outdoorsy :: Athletic
* What could I do today? :: What should I do today?
* Being outside as long as possible :: Being outside for as long as the workout requires
* Eat what tastes good :: Eat carefully
* Build capability for longer hikes, higher climbs :: Build muscle for speed, endurance
Common ground
* Goal orientation: reach the summit
* Enjoy the journey and enjoy the workouts
* Except for the old-fashioned outdoorsmen whose yester-gear is "good 'nuff", gear lust seems to be a common trait. (This explains my garage.)
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