The mediocre polymath highlights the intersections of marketing, the web, publishing, endurance sports, and the outdoor industry.
Monday, August 11, 2008
Outdoor Retailer 2008: RedLedge.com teases the hard of core
RedLedge.com, a lower price point manufacturer of outdoor apparel, is making fun of high end manufacturers and their customers, who are sometimes of harder core, and other times simply overdressed:
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